Steve Marriott sings this very ‘spirited’ and appropriate song, ‘Black Coffee’ to this award winning commercial made for the Internet; considered in the business as a ‘soft sale’ it’s intention is to entertain while it informs. This is a concept driven piece journeying from ‘crop to cup’. If you’ve never seen red coffee berries when they are picked, then how green they are before they are roasted, you’ll feel you’ve had a mini education which is exactly what Fair Trade Coffee wants us to have.
