Every religious organization and it’s many divisions & every individual’s spiritual experience always references the Light. I think its the only absolutely unifying experience we can all lay claim to. How simple is that! I’ve even been hired to create video productions of Festivals of Light. Stunning experiences for me. So light is something that irresistibly attracts our eye, that I take is a given. How do we make our blogs equally irresistible?!
Traveling with Video Camera or Still Camera:
As I traveled the world packing either a still camera or a video camera I eventually came to see that I share in common with all of you a profound love of light. In fact, I think that’s all I was shooting video of…or taking photographs of. Light.
Most Holy Scriptures wherever they are found, mostly discuss Light. So during this time of year, in the interests of building more bridges than erecting walls, I conduct my own light festival and invite everyone in – I ask them to light a lamp, a candle, raise the bar in our thoughts and aim at knowing we are united in the Light.
Using the Power of Images in Blog Posts:
This is why I’m posting a few of those images that I am loading up onto my Facebook page in case anyone is reading my blogs! Now, to even suggest that will give a few the idea that I’m lighting up more than lamps and candles over here! Not. Actually, aside from hopefully entertaining you, I’m hoping share some information about blogging.
At least most of us that are using the writing of a blog as a promotional sales tool, we know that unless they ‘look good’ & ‘sound good’ and that has got to be in the first 90 seconds! How the hell can that be done unless it grabs your attention?
Blogging with Images & Video on Facebook:
I don’t know if my ‘Light Festival’ campaign that I’m daily loading up onto both my business Facebook pages and my personal Facebook will have any effect at all, but I’m enjoying myself. It’s the Season of Light and the world is full of festivals that mark some sacred event. This is another way of saying that if I hitch my wagon to that current star, I could attract some of it’s followers and lend myself and creativity to enhancing it’s presence.
Get an Angle & Stick to it when Blogging:
The madness in my method usually works. What you do is get involved in what ever is the ‘happening’ of the week, then add your personal signature or your companies branding to the conversation. The conversation, if it engages your niche demographic, will turn that conversation into conversion. That’s our goal. To persuade some viewer, win someone over who somehow agrees with our angle on a public conversation or world event, maybe they just like the ‘feel’ of what we’re saying.
When to Post Images & When to Post Video Productions:
We are probably all alike when it comes to the limited time we feel we have to keep up with our businesses and that means our posting to our website blogs and the social media posts, comments, shares, LIKES, etc! There is simply no time to get it all done and many will read the posts and messages from their family and friends late at night and during Sunday.
Rule of Thumb: When to Post a Photograph, a Graphic or a Video Production
When its very busy, like in the immediate ent run up to Christmas, its best to not post video productions, even the ones about Christmas will often get passed by. Post those videos during Christmas day, or the days following up to the New Year. Many of us use that Christmas week to ‘catch up’ and sometimes those videos were parked somewhere to be viewed later, especially if the viewer, or Facebook Fan actually knows you!
Video ecards that pertain to the holidays are best posted early on during the seasonal festivities. When you double up by having those types of videos hosted on your website, then its easy to re-post from time to time into your social media.
In short, do a bit of research about good times to post blogs and publish them. The time that we all now need to count precious has to be effectively invested not thrown into the wind. Make sure you employ some solid strategies in writing your alt tags when you post your blogs on your websites and think in that same way then you post graphics, quotes, cartoons, photographs onto the social network media. It’s all about timing and time, of course! lol